Page 1 RankingWhat is a Page 1 Ranking?
Quite simply, it is when your website shows up in the top 10 organic listings in the search engines when a keyword or keyword phrase is typed in by a consumer.

Why is a Page 1 Ranking important?
Generally, consumers these days are quite busy and when ever they want information pertaining to a product or service, they turn to their computer and simply type in what they are looking for into their search engine (EG: Google). Only about 10% of consumers will go to past page 1 before they find what they are looking for. If you are not on page 1, then the chances of a consumer even finding your business are slim. Consumers also trust the Organic Listings more than the "Sponsored Links" which are created through Search Engine Marketing (SEM) campaigns commonly known as Pay Per Click (PPC) campaigns where you bid for the right to have your advertisement show up on the same page as the Organic Listings.

How is a Page 1 Ranking achieved?
There are many factors which determine a Page 1 Ranking for a website. This is where Search Engine Optimisation comes in.

When can one realistically expect to achieve a Page 1 Ranking in the search engines?
This depends on your target market, keyword phrase you wish to rank for, industry, your website age and any Search Engine Optimisation work you have undertaken to date.

If you would like more information on how to achieve a Page 1 Ranking for your website, please fill in your details at our contact page.